Difference between revisions of "Group Three"

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(MTR)
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[1] http://www.scmp.com/tech/enterprises/article/2071134/hong-kong-digital-ad-spending-top-traditional-media-first-time-2017
 
[1] http://www.scmp.com/tech/enterprises/article/2071134/hong-kong-digital-ad-spending-top-traditional-media-first-time-2017
 +
 +
=Presenation=
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d
 +
 +
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=Video=
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* Lyric video
 +
* Musical edit of local sounds
 +
* time lapse
  
 
Additional resources
 
Additional resources
  
 
http://comd.hkbu.edu.hk/mm/mmgtproject/image/projects/2015_project/15_group7.pdf
 
http://comd.hkbu.edu.hk/mm/mmgtproject/image/projects/2015_project/15_group7.pdf

Revision as of 05:27, 11 June 2018

Tasha. Connor. Tom. Edgar

Inital observations

Adverts

  • Digital visual/visual audio advertising
  • Large LED billboards
  • Use of variety of display technologies
  • Gender specific adverts
  • Busy and bright design
  • Used more than other types of media[1]

Information

  • QR Codes

Road Crossings

  • Sound/visual cue
  • Raised flooring

MTR

  • Payments
  • card encryption
  • visual keys (map & exits)

[1] http://www.scmp.com/tech/enterprises/article/2071134/hong-kong-digital-ad-spending-top-traditional-media-first-time-2017

Presenation

d


Video

  • Lyric video
  • Musical edit of local sounds
  • time lapse

Additional resources

http://comd.hkbu.edu.hk/mm/mmgtproject/image/projects/2015_project/15_group7.pdf